HYBRID COOLING MARKET FOR DATA CENTERS | BIS RESEARCH

Hybrid Cooling Market For Data Centers | BIS Research

Hybrid Cooling Market For Data Centers | BIS Research

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According to BIS Research, global hybrid cooling market for data centers is poised for significant growth as operators strive to meet escalating compute demands while improving energy efficiency. By 2024, a growing number of colocation and hyperscale facilities will be using hybrid cooling systems, which combine liquid and air-based techniques. These technologies comply with increasingly stringent environmental laws, efficiently handle increased rack densities, and use less water. In 2034, advancements in materials, sensors, and control systems will further improve hybrid cooling's scalability and efficiency. With capabilities like predictive maintenance and real-time load balancing, hybrid cooling is poised to emerge as a key technology for high-performance, environmentally friendly data center operations.

The global hybrid cooling market for data centers is expected to exceed USD 5 billion by 2034, growing at a compound annual growth rate (CAGR) of approximately 13–15% from 2024 to 2034.

 

Market Segmentation 


By Application


1. Centralized Data Centers



  • Enterprise Data Centers: Individually owned and operated by organizations to support internal IT workloads, often requiring balanced and cost-effective cooling.


  • Hyperscale Data Centers: Operated by major cloud providers (e.g., Google, AWS), these massive server farms demand ultra-efficient hybrid cooling systems to manage extremely high power densities.


  • Colocation Data Centers: Multi-tenant facilities that lease out space, power, and cooling; they favor flexible hybrid cooling solutions to support varied client needs and equipment types.



2. Edge Data Centers



  • Smaller, decentralized facilities located closer to end users or data sources.


  • Require compact, modular, and efficient hybrid cooling systems capable of operating in constrained or remote environments to support latency-sensitive applications.



By Product

1. Liquid-to-Air Cooling Systems



  • Rear Door Heat Exchangers / Liquid-Assisted Air Cooling: Uses a liquid-cooled panel at the rear of the rack or integrates liquid circuits into air pathways to remove heat more efficiently than air cooling alone.


  • Closed Loop Liquid Cooling with Air Augmentation: Circulates liquid coolant within a closed system while supplementing with directed airflow to handle hotspots in high-density deployments.



2. Air-to-Liquid Cooling Systems



  • Direct-to-Chip / Cold Plate Cooling: Applies liquid coolant directly to heat-generating components (e.g., CPUs, GPUs) with residual air cooling used to manage ambient rack temperature.


  • Others (Chilled Beam, Immersion + Air Extraction): Encompasses innovative hybrid methods like chilled beams for overhead cooling or partial component immersion combined with air extraction to manage thermal loads.


 

Market Trend

A key emerging trend in the hybrid cooling market is the integration of AI-driven controls with cooling infrastructure. Thermal management is being revolutionized by real-time monitoring driven by machine learning as data centers, particularly hyperscale and edge facilities, grow in size and complexity. These clever devices dynamically modify the ratio of liquid to air cooling loops, forecast changes in workload, and examine thermal trends. By optimizing energy use and minimizing hot spots and equipment stress, this predictive technique dramatically lowers Power Usage Effectiveness (PUE). More independent, effective, and flexible data center operations are being made possible by the combination of AI and hybrid cooling.

 

Market Drivers

One of the primary drivers of the hybrid cooling market is the growing emphasis on sustainability and energy efficiency. Regulators, environmental organizations, and corporate ESG policies are putting more and more pressure on data centers to lower their carbon emissions, water consumption, and power usage effectiveness (PUE). By carefully combining liquid and air-based techniques, hybrid cooling systems offer a practical way to achieve these environmental objectives without sacrificing efficiency. Hybrid cooling is a desirable option in next-generation data center design because it lets operators balance operational efficiency and environmental responsibility by optimizing resource utilization and reacting to changing thermal loads.

 

Market Restrain

  • High Capital Expenditure: Small to mid-sized data centers may find hybrid cooling too expensive up front when compared to conventional air-based systems.



  • Complex Infrastructure Requirements: Installing extra parts like cold plates, rear-door heat exchangers, liquid distribution lines, and sophisticated control systems is part of the deployment process.



  • Integration Challenges: It can be technically challenging to retrofit existing facilities with hybrid cooling, particularly in legacy environments with constrained space or antiquated architecture.



  • Longer ROI Period: Although hybrid systems save money on energy and maintenance over the long run, the early costs of adoption may postpone ROI, which complicates financial justification.



  • Specialized Skillset Needed: Trained workers with knowledge of both liquid and air cooling systems are needed for operation and maintenance, which raises ongoing expenses and staffing issues.


 

Market Opportunity

  • Rising Rack Densities: Older facilities are struggling to manage modern workloads with existing air-based systems, creating demand for more efficient cooling upgrades.



  • Hybrid Integration Potential: Without requiring significant overhauls, solutions like rear-door heat exchangers and closed-loop liquid cooling can be easily included into current infrastructure to improve thermal performance.



  • Cost-Effective Modernization: Operators can extend the life of current sites and avoid relocation or expansion costs by retrofitting, which is a more affordable option than new building.



  • Revenue Growth for Providers: By utilizing a sizable installed base of older data centers, cooling solution suppliers and integrators can generate new revenue streams through retrofit services and maintenance.



  • Faster ROI for Operators: Retrofitting is an alluring low-cost solution because energy savings and increased operational efficiency allow for a quicker return on investment.


 

Key Market Players

  • Schneider Electric SE

  • Vertiv Holdings Co.

  • STULZ GmbH

  • Rittal GmbH & Co. KG

  • Mitsubishi Electric Corporation

  • Trane Technologies

  • Airedale International Air Conditioning Ltd


 

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Conclusion

The hybrid cooling market for data centers is rapidly evolving as operators seek to balance rising compute demands with sustainability and efficiency goals. By combining liquid and air-based cooling techniques, hybrid systems provide a versatile, energy-efficient solution that can manage high-density workloads while using less water and electricity. Hybrid cooling is positioned as a crucial technology for future data center architecture despite obstacles including high initial costs and complicated infrastructure, as well as prospects for retrofitting legacy facilities and advancements in AI-driven controls. Hybrid cooling will be essential to enable high-performance, sustainable data center operations globally as regulatory constraints and environmental concerns increase.

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